How it works
From understanding your business to reviewed outreach.
MarketStrike learns your business at onboarding, then watches the companies, industries and markets you care about for things they are actually doing: hiring, expanding, launching, buying, moving, restructuring or changing suppliers. It turns that movement into fit-checked accounts, compliant lead data, and outreach ready for your review.
It knows your business before it watches your market.
A list can tell you who fits your ICP. It rarely tells you why now. MarketStrike starts from an understanding of what you sell and who buys, then watches the companies, industries and markets that matter and helps you act on the movement worth acting on.
Understands your business
Onboarding learns your business — from your website, the services you connect and the documents you share — and builds a profile of what you sell, who buys and what a good account looks like, the context every later step relies on.
Watches what matters
Monitor specific companies, whole industries and defined markets for observable change: new locations, hiring, funding, launches, technology shifts and operational pressure.
Delivers leads and outreach
The result is fit-checked accounts, compliant lead data from licensed sources, and a "why now" brief with a suggested angle — ready for your review.
A simple system, built to stay useful.
Five steps from onboarding to reviewed outreach.
Understand your business
Onboarding learns your business from your website, connected services and documents, and builds a profile of what you sell, who buys and what a good account looks like.
Watch what matters
Monitor the companies, industries and markets you choose for signs that something is changing, expanding, hiring, launching or reconfiguring.
Discover and qualify
Surface companies that fit your business, check the fit, and build compliant lead data from licensed sources through a guided, human-reviewed process.
Build the brief
Turn the strongest signals into an opportunity brief: what changed, why it might matter now, the suggested angle and the evidence behind it.
Prepare outreach
Draft reviewed outreach: account context, best contacts found, email and LinkedIn copy and a suggested follow-up — ready for your review before anything is sent.
Not another way to automate bad outreach.
Not a scraped list
Lists are only useful when paired with timing and context.
Not fake personalisation
Referencing random details is not the same as having a commercial reason to talk.
Not a black-box lead score
The useful part is the reasoning: what changed, why it matters, and what angle follows.
Not a replacement for judgement
MarketStrike helps prepare better conversations. Humans still decide who is worth approaching.
Want to test this against your own market?
Request a TripWire scan. Tell us the kind of companies you want to reach and we'll look for the signals that create the strongest reason to talk.
Request a TripWire scan